Description
Key Responsibilities:
Maintain website health
Drive organic visibility through ensuring SEO technical activity
Implement and manage content strategy, in line with SEO strategy, to improve organic visibility
Content and product updates
Ensure analytics infrastructure is developed and maintained
Gather insights for use in marketing campaigns
Continuously assess and improve user journeys
Ensure landing environments are optimized for specific outcomes
Work with Business Unit Heads to ensure site is optimized for required lead volume and lead quality
Requirements
Educational Requirements:
Diploma/ Degree in Marketing or relevant field
Experience:
Min 3 Year experience in website management, SEO and analytics.
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