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Job Summary
- The Patronage Specialist supports the Museum Patronage Manager in executing the museum’s patronage strategy through sponsorships, partnerships, corporate engagement, membership growth, and special projects. Collaborating with cross-functional teams, the role focuses on activating strategic initiatives, managing stakeholder engagement, and enhancing revenue generation to support the museum’s sustainability and impact.
Sponsorships, Collaborations & Strategic Partnership
- Collaboration of Fundraising Efforts: Support the Museum Patronage Manager with fundraising campaigns and initiatives.
- Plan Engagement Events: Implement an annual programme of events for members, sponsors, patrons, and donors, aligned with marketing goals.
- Build Strategic Relationships: Network to support the museum’s funding strategy and cultivate new prospects.
- Grow Supporter Pipeline: Identify and engage new patrons, donors, and sponsors to drive long-term support and maintain regular communication and engagement with key supporters.
- Lead Sponsorship Strategy: Develop and implement corporate sponsorship plans in line with museum objectives.
- Deliver Activations & Partnerships: Ensure smooth execution of sponsorship activations and fulfilment of partnership agreements.
- Enable Cross-Functional Integration: Coordinate with internal teams to embed sponsor and partner initiatives across exhibitions and programmes.
Corporates and Membership
- Fundraising Support: Assist in executing fundraising campaigns and initiatives.
- Event Planning: Deliver a year-round calendar of member, sponsor, and donor events.
- Relationship Building: Network and engagement to strengthen the museum’s funding base.
- Pipeline Development: Identify and nurture new patrons, donors, and sponsors.
- Stakeholder Management: Maintain regular engagement with key supporters.
- Sponsorship Strategy: Develop and manage corporate sponsorships and partnerships.
- Activation Delivery: Oversee smooth execution of sponsorship benefits.
- Team Collaboration: Work across departments to integrate sponsor initiatives into programmes.
Special Projects and Activations
- Cultivate Membership Growth: Engage existing members to encourage deeper support and philanthropic giving.
- Support Corporate Membership Planning: Assist in developing and executing the corporate membership programme.
- Set and Drive Funding Goals: Collaborate on setting corporate funding targets and achieving strategic objectives.
- Lead Corporate Engagement: Champion the corporate membership programme and onboard new partners.
- Steward Key Relationships: Build and maintain relationships with potential corporate members and stakeholders.
- Deliver Member Benefits: Oversee access, event invitations, and other benefits for members.
Communications and Reporting
- Budget Support: Assist the Patronage Manager in tracking the annual patronage budget.
- Marketing Collaboration: Develop and execute marketing plans for the membership programme in partnership with the comms team.
- Promote Patronage Initiatives: Lead creation and delivery of campaign collateral and communications across platforms.
- Content Creation: Produce and manage monthly member newsletters, from content to distribution.
- Internal & External Engagement: Identify engagement opportunities and promote membership programmes across departments and public audiences.
- Performance Tracking: Monitor and report on sponsorship and partnership success, using data to improve strategies and show impact.
Management and Operations
- Database Oversight: Manage the membership and patron database with support from the Patronage Coordinator.
- Brand-Aligned Communication: Ensure all communications reflect Zeitz MOCAA’s tone and standards, in collaboration with the comms team.
- Tailored Newsletters: Create newsletters for various funder segments.
- CRM Management: Lead the implementation and maintenance of CRM and membership systems.
- Invoicing Coordination: Oversee member invoicing processes in partnership with the Patronage Coordinator and relevant internal teams.
Person specification
What you’ll need to be successful in the role:
- 3-year bachelor’s degree or diploma or relevant equivalent NQF level
- Minimum of 3 years of work experience in related field with management experience
- Soliciting funds through corporates, donors, sponsorships, patrons, and philanthropy
- Database management experience
- Highly personable
- Strong ability to engage and influence at senior levels
- Strong organisational skills with ability to priorities and manage multiple tasks and responsibilities, with project and time management skills
- Excellent research, writing, editing, proofreading, and verbal communication skills
- Negotiation skills and ability to build productive business relationships and close sales or conversions
- Strong computer skills, particularly in MS Word & Excel for reporting and analysis.
- Good skills of utilization of information systems to support fund-raising activities
- Ability to manage confidential records and sensitive donor information with discretion and confidentiality
- Proven track record of stakeholder engagement skills
- Ability to lead and manage a team at this level
- Attention to detail and strong follow-up
- Ability to effectively prioritise, multitask and coordinate a high level of activity under a variety of conditions and constraints and completion within deadlines
