Key responsibilities:
3-4 years working as a community manager in a content marketing or agency environment
Understanding and experience working with social media tools (e.g. Brandwatch, Sprout Social, etc.)
Well-versed in competitor tracking
Experience in monitoring consumer sentiment
Demonstrable experience in facilitating conversations for a brand
Strong copywriting skills
Social media content production skills (e.g. short-form video, stories clips)
Comfortable in reviewing and interpreting data with an ability to compile community management reports
A ‘people-person’ with a great customer service skillset.
Good listener, empathy and adaptability.
Ability to problem-solve when dealing with high pressure situations.
Community management
Writing social media content plans and copy that captures the brand tone and personality.
Scheduling and publishing social media content using relevant tools and native platforms
Grow a fan base for through effective application of brand positioning.
Coordinate with relevant teams to leverage activity and ensure brand consistency.
Build consumer trust by developing engaging and meaningful interactions with the community to build an online relationship with them.
Always-on monitoring of the brand and its competitors’ social media platforms.
Daily monitoring of brand conversations on our social platforms ensuring timely responses to queries.
Moderate conversations within the community.
Support in social media crisis management.
Maintain a view of what is trending on social media including hashtags and creative ideas – sometimes involving participation.
Respond to requests and facilitate/escalate responses with the client.
Assess competitor performance to extract insights on organic and paid content.
Daily, weekly and monthly reports that provides an overview of content performance and insights (engagement, page growth sentiment, competitor activity).
Interest and experience in food content would be a distinct advantage
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