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Job Description
Purpose of the Role
- As a Senior Product Manager, you are directly responsible for a defined list of clients and product categories as specified by your Business Group Manager / Business Group Head.
Your key tasks include the following:
- Data Quality Management
- Client Servicing
- Development of GfK panels
- Selling of GfK Products and Services to existing and potential clients
You may also be requested to service a defined list of retailers in the GfK panels in line with the product categories you are responsible for.
Key Result Areas & Key Performance Indicators
- Oversee and deliver high quality reports and present high level data insight to a portfolio of clients and retail key accounts when required,
- Strong understanding of budgeting and sales forecasts and what is required to attain targets while supporting other business units in terms of knowledge sharing,
- Able to undertake feasibility studies to explore viability of launching new products and services for commercialisation
Key Activities
Data Quality Management
- You are directly responsible for all Quality Checks (QCs) for your respective product categories and adhere to set deadlines as required by the business unit
- You conduct regular Coverage Checks with your respective clients at least twice a year or whenever required to ensure that the GfK data is in line with sell-in data from clients
- You ensure that coding errors are minimised through the QCs
Client Servicing
- You maintain regular communication through post QC calls with your respective clients
- You attend to client requests and provide feedback in a timely manner
- You provide in-depth presentations and consultancy to both clients and retailers when required.
Development of GfK panels
- You conduct feasibility studies to explore the viability of launching new products categories and identify potential clients for commercialisation
Selling of GfK Products and Services to existing and potential clients
- You are required to sell a portfolio of GfK Products and Services as identified by your Business Group Manager / Business Group Head
Key Competencies / Skills for the Role
- Technical competency
- Analytical and structured
- An eye for detail
- Excellent communication skills
- Public speaking experience an added advantage
- Strong Sales and Negotiation Skills
Experience & Qualification Requirements
- Education: Related business degree ideally to honours level. Must be comfortable discussing a wide range of business topics with clients and using data to analyse markets.
- Experience in assimilating large volumes of information quickly in a pressured situation in the context of brand and merchandise management. Previous market research competency will be beneficial, ideally 3 years in a client service position.
- Previous exposure to managing people and leading teams will be beneficial and an important tool for the successful candidate.
- A strong track record regarding business development and commercialisation will be viewed very positively.
