Wofai Williams, the CEO of Wofai Online Advertising Agency, has emphasized the growing trend of businesses shifting to online marketplaces as a survival strategy amid current economic hardships.
She made this remarks in an interview with The Paradise News on Monday.
According to her, “promoting businesses through Facebook and Instagram sponsored advertisements has become one of the most effective ways to boost sales.”
She noted that three years ago, many people were unfamiliar with sponsored ads on social media platforms, but awareness and adoption have significantly increased. The online advertiser highlighted that many business owners now prefer to operate from home, receiving and fulfilling orders online instead of maintaining physical storefronts.
“In the next five years, nobody will want to rent a shop just to sell goods; shops will only be used to stock goods,” Williams said. She revealed that some businesses already operate exclusively online, using their physical shops solely as packing and delivery centers.
The CEO stated that investing in online ads yields much higher returns compared to relying solely on walk-in customers, explaining that spending on sponsored ads can generate sales multiple times greater than traditional methods. Williams also shared her extensive experience managing ads for over 2,000 business owners and affirmed that sponsored ads are the best decision for growing a business in the digital age.
“Wofai Online Advertising Agency offers various affordable ads services designed to increase business visibility and sales. Additionally, the agency provides voice-over services for brand promotion and technical support for Facebook and Instagram account issues,” she said.
Williams concluded by encouraging business owners to adapt to the changing landscape of commerce by leveraging online advertising, assuring massive traffic, visibility, and improved sales through effective digital marketing strategies.
