The AFL has been mercilessly mocked over the launch of its new NFT venture after allowing free-for-all access to its messaging service Discord.
The AFL and world leading digital company Animoca Brands launched its ‘AFL Mint’ website just days ago with a view to release its first official licensed NFT ‘drop’ in the coming weeks.
A Non-Fungible Token is a unique digital token encrypted with an artist’s signature and which verifies its ownership and authenticity and is permanently attached to the piece.
As part of that launch, the AFL opened up an AFLMINT Discord channel, a social media app which has quickly become the preferred way of communication by the crypto currency and NFT communities.
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The AFLMINT Discord channel was instantly mocked for allowing free-for-all access to its various official channels
Discord channels allow interested parties to engage in direct communication with business leaders and are regarded as a safe and regulated way to source accurate information.
Upon launching its messaging service this week, the AFL set heads shaking in disbelief as it allowed open access to its ‘Official Link’ section.
The section traditionally houses links to trusted content signed-off on and approved by the company – in this instance the AFL.
But in a monumental blunder that could have resulted in the scamming of those unfamiliar with the emerging crypto world, the page allowed anyone to post potentially dubious links.
‘Amateur hour on the @AFLMint Discord, with unlocked channels in their “official links” and “welcome” pages,’ a tweet from one user read on Friday.
‘OGs had a good laugh. I hope they get their act together, as you only get one go at this. I’m grateful scammers haven’t found it yet.’
EPIC FAILURE: The AFL has been mocked for its early steps into the world of NFTs
A meme mocking the AFL on its recently launched Discord channel
NFT veterans were quick to jump on the AFLs Discord blunder
WHO IS ANIMOCA?
Animoca Brands was a pioneer in NFT commercialisation, despite a split from the Australian Securities Exchange in March 2020 when its market capitalisation was about $120 million.
The ASX dumped the crypto-based company after it began including NFT values on its balance sheet without formal regulation acknowledging how to report their worth.
Less than two years later, Animoca secured a $US5.8billion valuation after raising $US358.9million for its blockchain-based games and web3 investment portfolio, and cementing itself as a major player in NFT strategy and development.
While the AFL scrambled to close down access on its Official Link section under a barrage of ridicule, it forgot to close the door on its ‘Welcome’ section, which also traditionally acts as a go-to point for official…
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